The new General Data Protection Regulation laws designed to stop everyone receiving unwanted email have resulted in the generation of billions of terabytes of unwanted email as every company ever is emailing you to tell you about it.
Spam email accounted for 59.5% of all email traffic in 2017, though it has recently been surpassed by emails ‘informing’ you of GDPR legislation, which accounts for 99.9999% of email in your inbox last month.
Unprolific emailer Simon Williams said, “When I read about GDPR coming in, I thought, ‘Thank goodness for that! I will now receive much less email now that they have to ask me for permission that they can email me! Woohoo!’
“But, since last month, I have received myriad emails from EVERY COMPANY I HAVE EVER DEALT WITH informing me about GDPR, telling me what it is, asking me whether I know what it is, do I know what is and do I want to know what it is.
“Furthermore, I received further emails from EVERY COMPANY I HAVE EVER DEALT WITH asking if I would I like to still receive emails from them, followed by another email telling me that if I don’t respond I wouldn’t be receiving emails from them, somewhat ironically followed by another email asking me if I am willing to take the risk of never receiving emails from them, followed by another email asking me if I am sure I am willing to take the risk of never receiving emails from them again.
“Last week, I put on my Out Of Office autoreply, but was subsequently arrested for bringing down tens of thousands of corporate servers up and down the country.”